Those who know me, will know I’m a strong critic of “The Apprentice” this is mostly based on watching a few episodes of earlier series anecdotal comments about the episodes since then. I also feel that the series belittles the concept of apprenticeships. A good scheme should provide plenty of training as well as experience and such a high failure rate would suggest a fault with the scheme not with the apprentices.
However, a couple of mentions in this series have caused me to prick up my ears and contemplate watching it.
The first was an early episode that mentioned Design, the challenge was to come up with a new idea for a new piece of flat pack furniture. The second was when Bex Simon mentioned on Twitter about some crafts being slated on the show. Bex has since written an article on the unmaking of a designer, her point was that the issue was the incorrect selection of the items by the team not the items themselves. Hence the criticism was unfairly directed at the artworks.
Obviously this week is the finale but the forms to apply for the next are online so should I watch the next series?